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Home > News
| October 8, 2010 |
On Friday, October 8, Mina's Studio will be joining together for a very special "casual Friday" to help Lee National Denim Day celebrate 15 years of fighting breast cancer. Mina's Studio is gearing up to participate in this grassroots program which has raised more than $80 million for breast cancer research by simply asking the nation to put on their jeans for a $5 donation to the Women's Cancer Programs of the Entertainment Industry Foundation (EIF). In addition, anyone who donates to the cause will be entered for a chance to win a Mina's Studio beauty basket containing products such as Aveda and Dermalogica!
About Mina's Studio
Mina's Studio is a full service beauty salon proudly serving the Chapel Hill area for over 20 years. They have built a national reputation with the ultimate in hair, body, nail and skin care services. The Mina's Studio team is composed of fifteen hairstylists (2 apprentices), four estheticians, three nail technicians, two massage therapists, a salon manager, and three staff employees. They are located in Chapel Hill, North Carolina close to the University of Chapel Hill campus and within a half hour of Raleigh, Cary, Durham via Highway 40.
About The National Lee Denim Day
Lee National Denim Day is one of the largest single-day fundraisers for breast cancer in the country. Every year, on the first Friday in October, asking the nation to put on their jeans for a $5 donation to the WomenÕs Cancer Programs.
Since its inception in 1996, Lee National Denim Day has adhered to a simple philosophy: one day, one cause, one cure. In 14 years, that philosophy has become a mantra for millions and has made an impact Lee Jeans never dreamed possible.
It all started when several Lee Jeans employees realized that each of them, in one form or another, had been touched by breast cancer. An everyday conversation sparked an idea and led to the creation of Lee National Denim Day, which has become one of the largest single-day fundraisers nationwide for breast cancer.
In its first year, Lee Jeans set a goal of raising $1 million on Lee National Denim Day. To do this, Lee Jeans invited companies to go casual for a cause, inviting employees to wear their jeans to work on Denim Day in exchange for a $5 contribution to the fight against breast cancer. The underlying concept behind the program was simple - by convincing enough people to take one small step, together they could reach an incredible goal.
The response to the inaugural Lee National Denim Day program was astounding. That year, more than 3,000 companies signed up to participate, raising $1.4 million dollars for the fight against breast cancer, setting the stage for what would become one of the most captivating social action campaigns in the country.
Since its first year, Lee National Denim Day has raised nearly $80 million for the fight against breast cancer and unites nearly one million supporters nationwide each year.
Read more on Lee Denim Day.
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